Matchday Information
To help you make the most of your visit, and to prepare yourself for your day, please read the following;
Stadium Entrance
The Millichip Suite accessed via the East Stand Reception.
Hospitality opening hours
The Millichip Suite opens 3 hours before kick-off and will close 1 hour after the final whistle.
Dining
The Suite offers a Four Course a-la-carte meal. Although you can dine flexibly to suit you. Â The club are unable to guarantee service of your full dining experience if you arrive later than one hour prior to kick-off.
Dietary requirements
Should you have any special dietary requirements please contact us at least ten days prior to the fixture.
Alcohol
The Club reserves the right to refuse alcohol to anyone that may appear intoxicated. It is the ticket holder’s responsibility to ensure all guests behave responsibly.
Dress Code
WBA operates a smart casual dress code. No tracksuits, sportswear, caps, shorts, football shirts, ripped or bleached jeans are allowed. The above dress code does not apply to children under the age of 12, we do ask that all children are dressed smartly. The club has the right to refuse admission to any person wearing clothing deemed inappropriate. Strictly no away colours or offensive clothing.
Stadium Smoking Policy
Smoking is prohibited throughout the stadium. The use of electronic cigarettes is also prohibited.
Entry and exit policy
Failure to provide the relevant ticket upon arrival will result in your being refused entry to the Stadium. For safety reasons guests are not permitted re-entry to the stadium under any circumstances.
Parking
Car parking is located in the East Stand Car Park or the Sandwell Academy Car Park. Please check your ticket pass for details and access points.
Fixture Changes
Please be aware that fixture dates and kick off times are subject to change, often for TV scheduling. Bookings are for the match, and tickets cannot be refunded or cancelled when there is a date or time change.
Away fans
The Millichip Suite is located in an exclusively home support stand. If you or any of your guests support a visiting team, please behave in an appropriate manner and do not make your allegiance known in any way.
Luggage
Due to security reasons large bags are not permitted into the stadium. We suggest you do not bring any bags larger than an A4 sheet of paper. Along with electronic devices larger than 150mm x 100mm which are prohibited, including laptops and tablets.